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FACTORS IMPROVING USER AND CUSTOMER EXPERIENCE.

The world we are living today is so dynamic to an extent that everything is fast changing due to various factors. The change factor is even considered a normal thing in many sectors of the economy. The leading sector that is mostly affected is business due to the technological advancement in the sector. The performance of every business is much dependant on the business being able to deal with the frequent changes that faces it. User and customer experience is a fundament thing that any business that tries to neglect it will be gradually faced out of the market unawares.

The fact that the customers does not live in a static environment must be realized by the business and thus their taste and preferences are subjected to constant change and since they are king in any business their changing demands must be met for the business to remain relevant in the market. User and customer experience in any kind of business are influenced with various factors. Some factors are:.

Maturity of the organization.
The ability of the organization to develop strategies that will ensure that a pleasing customer experience is constantly maintained is termed as a mature organization. A mature organization operate well by testing each undertaking that is responsible to the increase of customer experience and ensure that the customer’s needs are aligned to their products and services.

Emotions.
Examination of the feelings of a person concerning a good tends to be trivial in the present mode of corporate operation. A customer would only react against a product after buying it and using it and noting its significance as well as demerits. We all understand that most people tend to express their emotions on social media and the reaction on the social media would depend on his or her own judgment on social media. Unsatisfied customers would obviously have a negative attitude about and would post it in almost all the sites for people to see and desist from buying the product. Conversely, if the products appealed the client good comment about the product would follow and people would have a positive like towards the product. A point where there exist a rising number of customers that express their thoughts about the product on a social media, it becomes obvious that the corporations have a high number of clientele. This opines from the fact that good comments on a product would call for high number of views. The feeling of customers also has an influence on business entities. If a client leaves a bad comment about the services offered by the company, it would be upon the company to sought out point where they might have missed the mark and clean the bad reputation about then customer.

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